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Here's a top level series of thoughts to get you thinking about greener print. We are currently writing a much more comprehensive guide to Greener Print, which will be available for download shortly. Think about your project from the end backwards. Where do you want to end up? What's the delivery mechanism? The target audience? You may find that simple changes to your thoughts may enable a lighter, smaller pack that will use less resources, and may be cheaper to mail Think about the timings, and try to plan as far in advance as possible - book slots with your printer, and try to get quantities and paper agreed well in advance to stop special transport of materials "in an emergency" - good planning means grouped and low cost deliveries can be used, to reduce CO2 emissions - when scheduling in client visits, given time we can try and use public transport in a planned manner Think about end of life considerations. Is this project likely to be retained? Is durability important? Think about materials - could recycled materials be used to give an acceptable quality? Think about the job process itself Could the printing process be "green" - alcohol-free or waterless print? - vegetable or water-based inks? - no process or reduced chemistry plates? - renewably powered? - is Carbon offsetting important? Think about how the job needs to be proofed - can it be done online? - can it be done collaboratively? - do you actually need a hard copy at all
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Last Updated ( Thursday, 07 December 2006 )
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